Jovanović, Tamara, Sanja Božić, Bojana Dinić, and Nebojša Majstorović. “SERBIAN ADAPTATION OF THE BRAND PERSONALITY SCALE (BPS): AN APPLICATION TO TOURISM DESTINATIONS”. Primenjena psihologija 10, no. 1 (March 28, 2017): 37–61. Accessed November 25, 2024. https://primenjena.psihologija.ff.uns.ac.rs/index.php/pp/article/view/1973.