ALČAKOVIĆ, S.; ORLIĆ, A.; ĐURIĆ, V. EMOTIONAL CONTEXT AND EFFECTIVENESS OF TV ADVERTISING. Primenjena psihologija, [S. l.], v. 11, n. 2, p. 155–170, 2018. DOI: 10.19090/pp.2018.2.155-170. Disponível em: https://primenjena.psihologija.ff.uns.ac.rs/index.php/pp/article/view/2111. Acesso em: 6 dec. 2021.